Re: Why the walk?

Date: 2008-04-04 08:30 pm (UTC)
I suppose it is asking for a donation in support of "X", whatever "X" may be. In this case, "X" is for breast cancer.

The nice thing is, no one is required to donate. If folks don't want to, that's fine.

The 3-Day is, well, a 3 day experience, not just the walk. We'll be living in a mobile city for those 3 days. Part of the money raised goes towards making that happen (tents, food, shower trucks, entertainment, etc). The net proceeds then go towards two groups (Susan G Komen and National Philanthropic Trust Breas Cancer Fund).

I think for me, it's not just about raising the money. I want to take part in the walk. I want to have that experience. But maybe that makes me a weirdo. :-)

The marketing seems to work. I couldn't find numbers from last year but in 2006, the 3-Day raised over $86 million dollars. Not too shabby.
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